Fast Track Tours is a premium, bespoke motorsport and events company. Beyond their existing website, they lacked a cohesive design or branding. The brief was to start from the ground up, creating a fresh brand identity that would elevate their profile and enhance their image with customers.

Branding

Logo design

Literature design

Promotional Items

Map design

Interactive literature

Tour logos created for different events for a motorsport events company

With many different tours, an identity and style was developed for each tour, yet keeping an overall house style to link everything together. This involved the creation of tour logos for hats, t-shirts, car stickers and interactive tour documents with maps.

black car sticker design on a red TVR
white car sticker design on a blue Porsche
various logo types for S club Eurotour as part of fast track tours branding
interactive brochure for the Monaco historic grand prix event
images of pages from the Swiss Alps tour document

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